1.登陆页面:
着陆页被称为潜在客户捕获页面、静态页面或目标页面,它是为特定任务而设计的,它是由于在线广告或搜索引擎优化结果而出现的。当用户到达登录页面时,它不会像主页那样分心,主要目的是通过该表单捕获访问者的信息,并使他们对网站有解决他们问题的方法感到满意。它是一个特殊的网页,主要有助于为营销活动增加流量。
2. 主页:
主页被称为网站的起始页或主页。它显示您的公司和服务的完整视图,并为站点访问者提供多条路径。它包括导航栏、侧边栏元素和社交媒体图标等,可将访问者带到相应的页面来解决他们的需求。当访问者输入任何网站名称时,主页将打开,这意味着它是访问者进入网站时访问的第一个页面。
着陆页和首页的区别:
S.No. | LANDING PAGE | HOME PAGE |
---|---|---|
01. | Landing page is a single web page it appears in response to clicking on a search engine optimized search result or any online advertisement. | Home page is the initial or the main web page of a website. |
02. | Landing page has a single action oriented page. | Home page has a main page or sub pages. |
03. | The purpose of landing page is to deliver specific offer. | The purpose of home page is to take visitors to other pages. |
04. | Its content is limited to call to action. | Its content is elaborated with all business information. |
05. | There is almost no or fewer links. | There is full of navigation bar. |
06. | It acts as the front door to the website. | It acts as the express ways to the visitors desired destination. |
07. | It emphasizes one particular offer or topic. | It provides an easy to understand overview of the company and what we do. |
08. | It is built to receive traffic from specific sources. | It uses the websites root domain. |
09. | This page is also called as the lead capture page, static page or destination page. | This page is also called as the start page or the main page. |
10. | Landing page focuses on single objective. | Home page focuses on multiple objectives. |