The related_name attribute specifies the name of the reverse relation from the User model back to your model.

If you don't specify a related_name, Django automatically creates one using the name of your model with the suffix _set, for instance User.map_set.all().

If you do specify, e.g. related_name=maps on the User model, User.map_set will still work, but the User.maps. syntax is obviously a bit cleaner and less clunky; so for example, if you had a user object current_user, you could use current_user.maps.all() to get all instances of your Map model that have a relation to current_user.

The Django documentation has more details.